What is Search Engine?
Search Engine is the programmed device which is designed to find the information over World Wide Web. The results provided by the Search Engine will appear as a list and the page is said to be as Search Engine Result Page. The results were identified and prioritized to show as a list based on various factors. The information available over the web may be of any type. It may contain the webpages, Images, Videos and other types of files or documents. At every particular time the search Engine bots like Google Bot will crawl to index the relevant content over the web.
Search Engine Algorithm
The Algorithm of Search Engine is designed in a fashion such that it lists the Web Pages in the Search Engine Result Page by considering various factors. The need of a search engine is to provide the details for which we search. So to provide more relevant results the search engines were considering few factors and based on which the web pages are ranked on search results.
The factors that is considered to rank a website over the search results is also said to be as SEO Factors. SEO – Search Engine Optimization is the way of optimizing a webpage based on Search Engine to rank in top of search results. Here the optimization will takes place by considering the factors based on which the websites were listed on the Search results. No one knows the entire factors based on which the search engines index and rank a site. But based on some research and practical analysis, people found some important factors and they mentioning it as the SEO factors.
Indexing and Ranking your webpage is the difficult task, but you can hide the webpages from the search engine bots. To hide the webpage you can add the meta tag ( <meta name=”Googlebot” content=”nofollow” /> )orelse you can alter the robots.txt file.
Search Engine Algorithm Updates
Once the Webmasters identifies the most important factor consider to rank a webpage, they will stuff keywords on that particular section. For example: Search Engines were considering the Meta Description as important factor and so the people started stuffing the description with the keywords. This won’t make any sense and so an update is released to overcome these things. So the search engine algorithms were updated to provide the most relevant results for the users.
People started depending more on search engines and that’s the reason the update is required to satisfy everyone. Recent news from Google is that the Mobile Speed will be considered as the ranking factor. The reason behind this announcement is, most of the searches were made through mobile devices. So by ranking the webpage which is relevant and loading so quick will satisfy the users who search for it.
Every Product will be targeted and altered based on the requirements of the people.