How To Target Audience On Facebook Based On Life Events Like Birthdays, Weddings, Anniversary & Relationship Status?

target audience on facebook based on life events

By on March 7, 2018

Facebook Advertising helps the business people to target the audience based on many factors like age, gender, users interest, user behavior, etc. Even Facebook helps to target the custom audience set based on life events like birthdays, engagements, marriages, etc. Here let’s see some diverse topics on which the Facebook allows the business people to target the audience.

Target Audience On Facebook Based On Life Events:

Based on the user’s actions, Facebook helps you to target the audience based on various life events like Anniversary, Date Of Birth, Friends Birthday, New Relationships, Engagements, etc. Facebook even helps you to target the audience like who are newly engaged and married. Facebook also helps to target the users based on the relationship status.

facebook audience target

Target Users Based On Life Events

 facebook audience target based on life events

Anniversary:

You can target the audience who has the anniversary in next 30 days or in the next two months.

facebook audience target based on Anniversary

 

Date Of Birth:

In this, you can target the people who have born in a particular month and show Ads to them specifically.

facebook audience target based on date of birth

Close Friends Birthday:

If you are a gift shop owner, then you can sell your products by targetting the users whose friends close friends has the birthday in the next 30 days.

facebook audience target based on Close friends birthday

Engaged & Newly Married:

If you are selling any wedding related products. You can easily target the users who are recently engaged or even the users who are newly wed.

facebook audience target based on engaged and newly married

Relationship Status:

In Facebook, many users may update their relationship status. By using this data, Facebook helps you to target the users who are single or committed or even in a complicated relationship.

facebook audience target based on relationship status

Thus by using the various data which the users casually update on Facebook, you can target them for selling the business products. Facebook is providing various custom updates on the advertising platform to help the business people to target the custom audience to get more conversions.

Thus as a business people trying to promote your business online, you can avail the Facebook Advertising services from the best digital marketing agency in India like ClickDo to get more leads for your business from various online platforms.



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